It was time for another very Instagram-Friendly foodie trend
Is it a waffle? A pancake? A pancake? It is that and more. We present you the bubble waffle of mad waffles , a trend that came from Hong Kong that we anticipated a few months ago in London, and that now has come to Madrid to stay.
Various types of Bubble Waffle from Mad Waffle
in full tetouan street , very close to Plaza de Sol, opened just two months ago the new gourmand city sensation, mad waffles . Behind this project hides Óscar Gómez, a young man of 18 years, yes only 18 years , that he has hit the nail on the head with Madrid's new extravagant desire, the bubble waffles.
When he turned 18 he went on a trip to London, and was where the idea came from . He saw it at a flea market, it quickly caught his attention and he thought why not bring something of this caliber to Madrid, which is such an open and touristic city? "Am very keen on traveling, trying new things, ice cream fascinates me and when I saw these cool things that are done abroad, I thought how great it would be to be able to do it in my city, without the need to travel for it”, comments this entrepreneur where they exist, who combines his work with attending classes of the first year of the ADE career. And so Mad Waffle was formed.
Strawberry Bubble Waffle
This sweet, a mix between a waffle, a crepe and a pancake , has its origin in the East, specifically since 1980, in Hong Kong , where it was made in street markets with the help of frying pans.
His idea is, over time, expand throughout Spain , since in barely a month and a half open, they accumulate daily queues due to the impressive reception of the public.
What is clear is that it is a super instagrammable product. “In my generation networks are super important , and in this short time, we have seen that half of the people enter because they have seen us on Instagram and the other because they pass by”, says Óscar proudly.
It is a versatile product for any season of the year: it is refreshing for summer by ice cream and waffle warms your hands in winter. Nobody is bitter about a sweet, and that is why both young people, children and adults, patiently keep their tail to get the new most precious dessert.
You will only need about 3 and a half minutes to have your waffle You choose the base (chocolate, vanilla or mixed), the icecream (soft or traditional ball) and toppings such as crocanti, peanuts, grated coconut... The final touch is given by the syrups that give power to the ice cream and improve it.
Instagram, the natural territory of the Bubble Waffle
Their best seller is he Cookie monster, simple but delicious : cream ice cream, oreo, lotus and fondant milk chocolate topping. Another curious is Madrid, with chocolate dough with stars making the flag of Madrid , soft violet ice cream, chocolate bears -like the bear and strawberry tree- and oreo simulating the mountain ranges that surround Madrid. They also have healthier options with frozen yogurt, bananas and strawberries.
It works like a take away , you can sit down to eat it there, but the idea is that, take it and go for a walk along Sol or Gran Vía, because eating it on the street is incredibly comfortable.
In short, a lot of good vibes, desire to enjoy and... goodbye diet!
WHY GO
Because contrary to what it may seem, they don't have a lot of sugar and they don't make you sick. And what are we going to tell you, if you enter his Instagram account you will know what we are talking about. After reading this, you also want a photo of the waffles in its bubble wall , and you know.
ADDITIONAL FEATURES
At the moment they have three types of waffle dough, but, over time, they will add new products, new flavors, more crazy and more creativity. Hence its name Mad, crazy in English...
Address: Calle Tetuan 22-24 See map
Schedule: From Monday to Friday from 1:30 p.m. to 11:30 p.m. Friday and Saturday from 13:30 to 00:30. Sundays from 12:30 to 23:30
Half price: €5.50